apparel for dog lovers...with a mission!

As most of you know I started this process because of my rescue dog Jack   I never knew that when I decided to rescue this little puppy found on the side of the road by police, it would literally change the direction of my life.

I tell everyone I have met along the way that this journey picked me and there have been many days that I wasn't clear where this was going.

In 2012 when the economy shifted, I found myself leaving SC (a place that I truly loved and found my inner peace) and moving to FL to be closer to my family  I had to start entirely over and wasn't sure if this journey was over for Ruff was the  next day that I got the approval letter from the IRS for my non profit charity. ,,it was our NEW beginning!


Starting in October 2017 we will be located in a new retail space downtown Bradenton on Old Main Street. 

At this location, we will accept donations for dog food, crates, towels, blankets, beds, medicine and monetary to help dogs and their families in our County who need assistance getting back on their paws and feet!

Partnering with organizations like the Women's Resource Center, Tidewell Hospice, our private and county shelters, rescue groups we can start making a difference together. 

We donate our Aloe Vera skin care line to help rescue dogs and shelters who have dogs in need to skin treatments from burns, allergies, skin conditions, and serious issues from neglect

with our new location openning in Oct 2017 we can give back to our local community in manatee County Florida